Define coils and curls with long-lasting shine and flexible hold using As I Am Curling Jelly. This lightweight jelly helps minimise frizz while enhancing the natural curl pattern, providing moisture-locking definition and shine without stiffness. Designed especially for wash-and-go styling, it delivers buoyant, vibrant curls that can maintain definition for days. 

Key Benefits

  • Defines coils and curls with high-definition results
  • Provides flexible, buildable hold
  • Helps minimise frizz
  • Adds shine and vibrancy
  • Helps maintain curl definition for days
  • Suitable for wash-and-go styles
  • Moisture-locking formula
  • Creates soft movement without stiffness

Powered By

  • Aloe Vera - Helps moisturise and condition the hair.
  • Pectin - Helps support curl definition and hold.
  • Sugar Beet Root Extract - Helps support moisture retention.
  • Vitamin E - Provides antioxidant conditioning benefits.
  • Glycerin & Betaine - Help attract and retain moisture. 

How to Use

Start with clean, detangled hair. Apply a leave-in conditioner first, then apply Curling Jelly to soaking wet hair in small sections from root to tip. Finger rake, shingle or finger-coil as desired. Allow hair to air dry or dry under low heat. Fluff and separate curls only after the hair is completely dry.

Suitable For

  • Natural curls
  • Coils
  • Wash-and-go styles
  • Curl definition
  • Frizz control
  • Fine to medium textured curls
  • Type 2C to 3C curl patterns

Size: 227g / 8oz

Aqua (Water, Eau), Glycerin, Aloe Barbadensis Leaf Extract, Hydroxyethyl Cellulose, Betaine, Pectin, Beta Vulgaris (Beet) Root Extract, Xanthan Gum, Tocopheryl Acetate, Potassium Sorbate, Sucrose, Fragrance (Parfum), Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Erythorbic Acid, Coumarin, Limonene.

faq

Do you offer discounts for bulk or salon purchases?

Yes! We offer special pricing for salons and bulk orders. Contact our team for more information.

What is your return policy?

We accept returns within 7 days of delivery for unused, unopened items in original packaging. Please refer to our return policy page for full details.

How can I track my order?

Once your order is shipped, you'll receive a tracking link via email or SMS. You can also track your order directly on our website using your order number.

Are your products safe for all skin and hair types?

Yes, all our products are dermatologically tested and formulated to be safe for most skin and hair types. Please check individual product descriptions for specific ingredient information.

What payment methods do you accept?

We accept major credit/debit cards, PayPal, and other secure payment gateways displayed at checkout